Autumn in the North Cemetery.

Sixty miles west of Boston, Massachusetts there is the small New England town of Sturbridge. Located at the junction of I-90 (The Mass Pike), and I-84 it has become known as the "Crossroads of New England". The town was first settled over 300 years ago, and like other small New England towns it has grown just enough over the years to be in a difficult place today. How do we embrace the future without forgetting how we got to our present? How do we attract the right kind of growth, and maintain who we are? And, what about our culture out here in Central Massachusetts?

These pages will cause one to think about how to protect what we have, our future direction, and how to move on in the very best way.

Those thoughts, and other ramblings, will hopefully inspire more thought, conversation, action, and occasionally a smile...

...seems to be working so far

Monday, March 22, 2010

It's All About Preparation, And Presentation

I believe in preparation. Basic preparation says a lot about a business, and if not done, it speaks even louder.

I also believe that if ones job is to do a particular thing, then you had better do it very well, otherwise, find a new line of work. This is especially true if you are performing a service for me, the consumer.

It's just that simple.

Also, one should not rush to get out a product, or service to the consumer. Take ones time, get it right, prepare, and then go for it.

It is all about presentation of an awesome product. A product that will speak for itself.

We experienced product presentation this past week, but the presentation was off. First of all, someone could have taken the time to at least wash the windows, and pick up the large shards of broken glass outside in front of one of those dirty windows.

Petty? No, this is a big deal. Keep in mind everything will speak about the business, and the product.

My product itself needed a do-over. I have only done that one, or two times, before in my life, but well done is well done, and rare is what it is.

I am glad I don't make a living reviewing shows or restaurants. I don't know jack about fine cuisine, and I don't watch the Food Network religiously, but I do have a particular power that is unmatched: I am a consumer, and I like what I like. I may not always like a particular scene at a show, or the particular course at a restaurant, but I know about effort, and the how to judge the entire package.

This past week I can say the "package" we experienced needed some work. The presentation needs to be worked on, and the product, although fantastic after the re-do, is something that should never, ever occur in this business, and if it does, especially when the business is trying to win local hearts and stomachs, then they just don't care enough.

We will return. I won't let an off night steer us away from an obvious wonderful addition to our town, but I want people to be sharp, on their toes, and take pride in ownership when selling their product.

They need to keep in mind that they are exchanging their product for my money. They don't expect bad bills from me, and I expect the best from them.

Everyone deserves another look, and we will. In the meantime, others will check them out, and hopefully have a wonderful experience.

No comments:

Post a Comment

Anonymous comments not accepted, and will be rejected. Please use your full name. Choose "Name / URL" and enter your name, and your name ONLY. Leave "URL" blank.